Immersive learning with a 3D animated Character by We Are Learning

Becoming a next-generation instructional designer

With insights from IDOL Academy's Dr. Robin Sargent

How can I future-proof my skills in learning design? Will AI replace instructional designers? We knew Robin Sargent, Ph.D., would be the perfect person to ask! And Stine Snekkenes, learning design expert at We Are Learning, did just that.

Meet Robin Sargent, the powerhouse behind IDOL Academy, who is transforming online learning. Let’s dive into her journey and discover how you can become a creative, next-generation instructional designer and content creation hero!

From passion to profession: A path into instructional design

Like many in the field, Robin didn’t start her career in instructional design. It all began in 2010 when she became an Online Program Manager, thriving on the blend of creativity, analytics, and project management — essentials for any instructional designer.

She loved building out the Learning Management System (LMS) and training faculty while advising students. This led her to wonder, “Is there a job where I can do this all day?”

After relentless research, Robin discovered instructional design roles in corporate settings. She explored resources like blogs from experts such as Christy Tucker and took classes in HTML and web design. “After a while, someone took a chance on me. I landed that job, and my career skyrocketed,” she shares.

Fast forward to today: the role of an instructional designer is no longer a hidden gem. While there’s still progress to be made, Dr. Sargent is leading the way. She’s impressed by the diverse backgrounds of her students at IDOL Academy. People from all walks of life, i.e., educators, graphic designers, and healthcare professionals, are discovering this exciting career path and preparing to join the next wave of instructional design.

What defines the next-generation instructional designer?

The next-generation instructional designer isn’t an accidental find; they are purposeful in their pursuit. They understand that the job is more than creating training materials; it requires knowledge of learning theories, technology integration, and effective pedagogy.

“The next generation is very different from the old guard,” Robin explains. “The requirements, approach, and access to technology have changed. They’re expected to have tech skills from the jump, giving them an advantage over those who resist updating their skills.”

They are the Swiss Army knives of instructional design. They can do it all.

Dr. Robin Sargent, on what defines the next-generation instructional designer

They can be creative content creators, savvy project managers, and experts in needs analysis, allowing them to craft engaging e-learning experiences. She explains that this versatility makes them a better investment than those who only dabble in one area and aren’t willing to keep learning.

Must-have skills for instructional designers


According to Dr. Sargent, aspiring next-gen instructional designers should focus on building these key skills:

  • Needs analysis

Learn to assess learner needs and identify performance gaps.

  • Data literacy

Be able to read and interpret data to inform design decisions.

  • Project management

Manage your time and resources effectively, and learn to work with others.

  • Design principles

Apply best practices in instructional design and multimedia principles.

  • Communication skills

Master verbal, written, and visual communication for effective collaboration.

Robin likes to think of these skills in “buckets.” She advises, “Get a little bit of every single one of those buckets and do your best to upskill while trying to land that job. Then, keep improving in each bucket as you gain experience.”

The recipe for designing effective learning experiences


Of course, we asked Robin about the ultimate goal of our roles: delivering effective learning experiences. She answered that while there’s no one-size-fits-all formula, certain strategies have proven effective. For instance, dual coding, real-life scenarios, and self-assessments can help learners absorb new information. “In corporate settings, it’s simple,” Dr. Sargent says.

Put learners in the behaviors and actions they need to practice to master the skills that help them solve real problems. That’s how you create an effective learning experience.

Dr. Robin Sargent, Founder and Head of Learning at IDOL Academy

Check out some examples of simulations, made with We Are:


Dr. Sargent offers a blueprint for success in her book, The Do It Messy Approach: A Step-by-Step Guide for Instructional Designers and Online Learning Developers (IDOLs), where she dives deeper into these strategies.

AI in instructional design. What does it mean for us?

Ah, the dreaded blank screen! Instructional design often means facing a mountain of data, like a 400-slide presentation from your SME. But with artificial intelligence, things are changing!

AI can tackle tedious tasks, letting you, the instructional designer, focus on creativity and strategy. Here are 3 key implications:

1. Streamline processes: AI automates data management and repetitive tasks. “It really frees you up to do more critical thinking,” says Robin.

Did you know? With We Are, you can transform any PDF into a full-blown interactive course in seconds. We call the 3D animated, video-like output: a Story!

PDF to Story (course) converter

2. Know your stuff: The rise of AI is an opportunity to deepen your expertise in instructional design! Robin recommends learning about neuroscience, learning science and theories, and evidence-based practices. Remember, “you still need to check what the AI generates to ensure it meets your standards.”

3. Transform the learner experience: AI is paving the way for more realistic and immersive learning scenarios! With We Are’s Open Response feature, learners can interact with a virtual “customer,” responding in real-time instead of just choosing A, B, or C. “This approach creates more immersive and effective learning experiences,” confirms Dr. Sargent. See We Are's Open Response in action below.

She adds, “What has been holding us back from being more effective in e-learning? Technology. But now, we’re seeing tools that drive us toward what we know works in learning.”

And while AI is a fantastic tool, Robin emphasizes, “I don't see it replacing anybody.”

Your path to becoming a next-generation instructional designer


Becoming an instructional designer is an achievable goal for anyone willing to put in the effort! As Robin emphasizes, it all starts with knowing your “why.” Understanding what drives your passion for creating impactful learning experiences is essential.

The future of instructional design is bright, and there’s a place for you in it! With dedication, the right skills, and tools, you can make a real impact in the world of learning. 

Ready to take the leap? Check out IDOL Academy, founded and led by Dr. Robin Sargent. Their state-authorized vocational school and certifications empower you to acquire essential practical skills, and continuously enhance your expertise while advancing your career.
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Liked this blog post? We think you’ll love our upcoming webinar featuring more insights from Robin and a demo of We Are — the next-generation course authoring tool for immersive learning (with incredible 3D animations)! Register now. ⬇️

Webinar on 5 key insights into instructional design and corporate training. In an AI world.

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